Product
Health tracking app | B2C
My Role
Technology & Communication
Main Goal
Making medical record-keeping
& health tracking easy
Empowering users with a one-stop solution for medical records,
doctor visits, and health tracking.
Context
Have you ever needed quick access to a medical document—only to realize it's buried somewhere you can't find?
Or felt overwhelmed juggling multiple apps just to manage your health?
Have you ever wished for a simpler way to consult with a doctor without leaving home?
About
Healthy is a mobile app designed to take the hassle out of managing your healthcare.
Imagine:
having all your medical records neatly organized
finding the right doctor when you need one
effortlessly booking appointments—whether you prefer an in-person visit or a virtual checkup.
Challenge
The project was created as a part of UX Bootcamp. I had 5 months to design a concept mobile app from scratch. The app is intended to help users, including those with mobility issues, manage their medical information and maintain a healthy lifestyle by having a one-stop solution.
Goals
Due to the bootcamp's time constraints, the goal was to design 3 core features of the app informed by user research.
Additionally, I had to meet specific requirements, such as creating an onboarding page, designing a home screen, and incorporating functionality to record and store medical information.
DISCOVER
Competitor analysis
I began my design process by analyzing existing products to identify the unique value proposition of the app and how it can stand out from competitors. I noticed a clear distinction: most apps are either fitness/health focused or medical-focused.
Context
Have you ever needed quick access to a medical document—only to realize it's buried somewhere you can't find?
Or felt overwhelmed juggling multiple apps just to manage your health?
Have you ever wished for a simpler way to consult with a doctor without leaving home?
Challenge
The project was created as a part of UX Bootcamp. I had 5 months to design a concept mobile app from scratch. The app is intended to help users, including those with mobility issues, manage their medical information and maintain a healthy lifestyle by having a one-stop solution.
About product
Healthy is a mobile app designed to take the hassle out of managing your healthcare.
Imagine:
having all your medical records neatly organized
finding the right doctor when you need one
effortlessly booking appointments—whether you prefer an in-person visit or a virtual checkup
DISCOVER
User Research
Goals
Due to the bootcamp's time constraints, the goal was to design 3 core features of the app informed by user research.
Additionally, I had to meet specific requirements, such as creating an onboarding page, designing a home screen, and incorporating functionality to record and store medical information.
Key takeaways
Users want a single app that lets them track all aspects of their health in one place
They appreciate the option to customise their health tracking instead of relying on the app’s default settings
Users (in Germany) are frustrated by the lack of advanced filters when booking doctor appointments and wish these were available right from the start
They’d love to have their insurance card linked to the app for easy access
Having a way to chat with healthcare providers remotely is something users find really valuable
Questions I've asked:
Can you describe your responsibilities and daily routines?
How do you currently manage your physical activity?
What helps you decide which health apps or tools to use? Can you share why those factors are important to you?
Could you share your most recent experience using a health app? What parts of the process went smoothly, and were there any areas where you think improvements could be made?
What features are your favorite in existing health apps that you use? Why?
How do you track health goals for yourself, if at all?
How do you stay motivated to maintain healthy habits over time?
How do you currently track and store your medical information, such as appointments, medications, diagnoses, vaccinations?
Can you describe your last experience using a medical app?
What features do you find most valuable in a medical app that you use? Why?
What frustrations do you encounter when using the medical app?
DISCOVER
User Research
Before diving into actual research, it was crucial to set up its goals to ensure the research was efficient and aligned with project goals. That being sad, I was aiming for:
Understanding user needs, preferences, and priorities related to managing their health, storing medical information, and scheduling appointments.
Gaining insights into users' behaviours and habits related to health management, including how they seek information, communicate with healthcare providers, and what health metrics they track.
Identifying which apps they enjoy using and why, as well as the challenges they face while using them.
Ideally, I would interview 8-12 people. However, due to time constraints, I interviewed 3 individuals ( 1 in-person and 2 remotely) who regularly use health or medical apps. I used Otter.ai to record, review and transcript conversations, allowing me to focus on the interview participants without having to take manual notes.
Before diving into actual research, it was crucial to set up its goals to ensure the research was efficient and aligned with project goals. That being sad, I was aiming for:
Understanding user needs, preferences, and priorities related to managing their health, storing medical information, and scheduling appointments.
Gaining insights into users' behaviours and habits related to health management, including how they seek information, track health metrics, and communicate with healthcare providers.
Identifying which apps they enjoy using and why, as well as the challenges they face while using them.
User Stories
To articulate the specific needs, goals, and challenges of the personas and to gain a clear understanding of what they want to achieve user stories were created.
DISCOVER
Competitor analysis
I began my design process by analyzing existing products to identify the unique value proposition of the app and how it can stand out from competitors. I noticed a clear distinction: most apps are either fitness/health focused or medical-focused.
DISCOVER
User Research
DISCOVER
Competitor analysis
Before starting research, I set research goals to ensure efficiency and alignment with project objectives.
My focus was on:
Understanding user needs and priorities regarding health management, medical information storage, and appointment scheduling.
Gaining insights into user behaviors, such as how they seek health information, interact with providers, and track metrics.
Identifying preferred apps, reasons for use, and challenges encountered.
I initially planned to interview 8-12 people, but due to time constraints, I interviewed 3 (1 in-person, 2 remotely). I used Otter.ai for transcription to stay focused during the conversations.
I began my design process by analyzing existing products to identify the unique value proposition of the app and how it can stand out from competitors. I noticed a clear distinction: most apps are either fitness/health focused or medical-focused.
Questions I've asked:
Can you describe your responsibilities and daily routines?
How did you manage your physical activity last time?
What helped you decide which app or tool to use?
Could you share your most recent experience using a health app?
What features did you use while using it and why?
How did you track health goals last time for yourself, if at all?
What motivated you to maintain healthy habits over time?
How did you track or store your last medical information, such as appointments, medications, diagnoses, vaccinations?
Can you describe your last experience using a medical app?
What features did you use and why?
What was your overall impression of using the app?
Affinity Map
Gathering the insights, I organised and analysed the results using an affinity map. This method helps me to see the common threads and major pain points across different users.
User Stories
To articulate the specific needs, goals, and challenges of the personas and to gain a clear understanding of what they want to achieve user stories were created.
Affinity Map
Gathering the insights, I organised and analysed the results using an affinity map. This method helps me to see the common threads and major pain points across different users.
Key takeaways
Users want an all-in-one app to track their health.
They prefer customizable tracking options over default settings.
In Germany, users are frustrated by limited filters when booking doctor appointments and want more options upfront.
They'd appreciate having their insurance card linked for easy access.
Remote chat with healthcare providers is a highly valued feature.
Personas
Analysing empathy maps, I’ve noticed common needs and pain points among participants. This allowed to come up with two main user representatives - personas.
Personas
User Stories
Key takeaways
To articulate the specific needs, goals, and challenges of the personas and to gain a clear understanding of what they want to achieve user stories were created.
Users want a single app that lets them track all aspects of their health in one place
They appreciate the option to customise their health tracking instead of relying on the app’s default settings
Users (in Germany) are frustrated by the lack of advanced filters when booking doctor appointments and wish these were available right from the start
They’d love to have their insurance card linked to the app for easy access
Having a way to chat with healthcare providers remotely is something users find really valuable
Activity tracking
“As a user, I want to track my daily physical activity, so that I can monitor progress towards my goals and maintain a healthy lifestyle”
Access medical history
“As a patient, I want to securely access my medical records, so that I can stay informed about my health.”
“As a patient, I want to securely access my medical records, so that I can stay informed about my health.”
“As a patient, I want to securely access my medical records, so that I can stay informed about my health.”
Book an appointment
“As a user, I want to easily book a doctor appointment online, so that I can efficiently schedule my medical visits”
“As a user, I want to easily book a doctor appointment online, so that I can efficiently schedule my medical visits”
“As a user, I want to easily book a doctor appointment online, so that I can efficiently schedule my medical visits”
User Flow
By translating user stories into visual step-by-step pathways that users will follow and mapping out user flows, I could visualize each step they might take to achieve their goals. This also allowed me to identify potential pain points and design a more efficient path that meets users' expectations and needs.
User Flows
By translating user stories into visual step-by-step pathways that users will follow and mapping out user flows, I could visualize each step they might take to achieve their goals. This also allowed me to identify potential pain points and design a more efficient path that meets users' expectations and needs.
Information Architecture
& Card Sorting
Since mentioned flows illustrate the paths users follow, they help to identify key tasks and goals that the Information Architecture needs to support.
The initial information architecture for the project was refined through a closed card sorting session with 10 participants using Optimal Workshop.
Information Architecture
& Card Sorting
Since mentioned flows illustrate the paths users follow, they help to identify key tasks and goals that the Information Architecture needs to support.
The initial information architecture for the project was refined through a closed card sorting session with 10 participants using Optimal Workshop.
Information Architecture
& Card Sorting
Since mentioned flows illustrate the paths users follow, they help to identify key tasks and goals that the Information Architecture needs to support.
The initial information architecture for the project was refined through a closed card sorting session with 10 participants using Optimal Workshop.
Wireframes
Based on the findings from user research and the business requirements, I’ve developed lo-, mid-, high-fidelity wireframes focusin on 3 core features:
search for a doctor and booking an appointment
add and manage medical records through insurance card syncronisation, as well as scan option
share medical records and chat with a doctor
Wireframes
Based on the findings from user research and projects goals, I’ve developed lo-, mid-, high-fidelity wireframes focusing on 3 core features:
search for a doctor and booking an appointment
add and manage medical records through insurance card syncronisation, as well as scan option
share medical records and chat with a doctor
Based on the findings from user research and projects goals, I’ve developed lo-, mid-, high-fidelity wireframes focusing on 3 core features:
search for a doctor and booking an appointment
add and manage medical records through insurance card syncronisation, as well as scan option
share medical records and chat with a doctor
Usability issue 1
Evidence: 100%
All 6 participants found the sync process confusing and weird, as they didn’t have the option to provide any data for the sync to be performed. Since this feature has the most unique value, it is crucial to fix it.
Booking a doctor appointment
Usability Testing
Task 1
You learned, the app includes a feature that allows users to synchronise their insurance card with the app. This feature helps automatically retrieve data from insurance card and integrate them into the app.
You want to add a new medical record retrieving information from your insurance card synchronisation. How can you do this?
Task 2
You recently received your chest X-ray imaging (physical document) and want to add it to the app to keep your medical records organized and easily accessible.
With your medical document in hand, store it in the app.
Task 3
Recently, you noticed a skin issue that you want to get checked out by a dermatologist. You decide to use Healthy to find a suitable dermatologist near you.
Search for a dermatologist and book an appointment.
Usability issue 1
Usability issue 1
Evidence: 100%
All 6 participants found the sync process confusing, as they didn’t have the option to provide any data for the sync to be performed. Since this feature has the most unique value, it is crucial to fix it.
Evidence: 100%
All 6 participants found the sync process confusing, as they didn’t have the option to provide any data for the sync to be performed. Since this feature has the most unique value, it is crucial to fix it.
Retrieving medical records from insurance card
Usability issue 2
Adding a specific medical record
Evidence: 83%
While adding a specific medical record, users tried first to open a specific category of medical records and to add file from there. Having a “Plus” button on the Medical records screen was considered as adding a new category, rather than a medical file.
Usability issue 2
Adding a specific medical record
Evidence: 83%
While adding a specific medical record, users tried first to open a specific category of medical records and to add file from there. Having a “Plus” button on the Medical records screen was considered as adding a new category, rather than a medical file.
Usability issue 2
Evidence: 83%
While adding a specific medical record, users tried first to open a specific category of medical records and to add file from there. Having a “Plus” button on the Medical records screen was considered as adding a new category, rather than a medical file.
Adding a specific medical record
Usability issue 3
Usability issue 3
Booking a doctor appointment
Evidence: 83%
5 participants felt confused adding a new appointment from “Plus” button on Home page. While searching an appointment, a user clicked “Medical Care” => “Appointments” => “All”
Evidence: 83%
5 participants felt confused adding a new appointment from “Plus” button on Home page. While searching an appointment, a user clicked “Medical Care” => “Appointments” => “All”